Name Anthony WONG Tik Tsuen
Title Dr
Address Room A808
Telephone 3702 4202
Email awong@cihe.edu.hk
Office hours Monday to Friday, 9am - 5:48pm
School School of Computing and Information Sciences
Research interests Organization commitment, marketing, internet marketing, corporate social responsibility, management, e-learning, information systems

Biography

I received Doctor of Business Administration (DBA) from The University of Newcastle (Australia), Master of Business and Administration (MBA) from The Open University of Hong Kong, MSc (Information Technology) from The University of Warwick (UK) and MSc (Computer Science) from The Victoria University of Technology (Australia). My research interests include organizational behavior, employee commitment, knowledge management and e-learning.
I have published over 30 peer-review journal papers and 7 conference papers in business and management and e-learning.
I was a Marketing Manager, Sales Manager and Account Manager in solutions vendors and hardware providers in Hong Kong for seven years before joining Caritas Institute of Higher Education. The organizations that I worked before included Therm-O Disc, Energizer, CITIC Limited, University of Hong Kong, Chinese University of Hong Kong, Vocational Training Council, accounting firms, advertising agencies, etc.

Teaching

My teaching areas include:

Research

Title of recent publication:
  1. Canon Tong, Anthony Tik-Tsuen Wong and Libby Chien Lu Lin Hsiang (2017). The Relationships between Corporate Social Responsibility and Customer Satisfaction in Taiwan Farmer Association. Journal of Economics, Management and Trade, 18(2), 1-13. 
    http://www.sciencedomain.org/issue/2780

  2. Anthony Tik-Tsuen Wong (2017). A Study of Factors Affecting Trust in Online Shopping. Journal of Global Economics, Management and Business Research, 9(1), 7-16.
    http://www.ikpress.org/issue/842

  3. Anthony Tik-Tsuen Wong (2017). Determinants Affecting Repurchasing Behaviors Towards Online Shopping In Hong Kong. Journal of Global Economics, Management and Business Research, 8(4), 193-203.
    http://www.ikpress.org/issue/841

  4. Libby Chien Lu Lin Hsiang, Canon Tong and Anthony Tik-tsuen Wong. (2017). The Intervening Effect of Customer Satisfaction in the Relationship between Corporate Social Responsibility and Reputation and Credibility: Case of Credit Departments of Taiwan's Farmer Association. British Journal of Economics, Management & Trade, 16(4): 1-18.
    http://www.sciencedomain.org/issue/2050

  5. Anthony Tik Tsuen Wong, Canon Tong, Julianne Wai-Yin Wong (2016). The relationship between Institution Branding, Teaching Quality and Student Satisfaction in Higher Education in Hong Kong. Journal of Marketing and HR. 4(1):169-188.
    http://scitecreearch.com/journals/index.php/jmhr/article/view/910

Selected Publications

Recent Publications in 2017-2018

  1. Anthony, Tik Tsuen Wong. (2018). A Study of Consumer Acceptance of Mobile Payment Services in Hong Kong. Journal of Economics, Management and Trade. 21(3): 1-14.
  2. Anthony, Tik Tsuen Wong (2018). A study of the relationships of customer satisfaction and brand loyalty to purchase intention on freeze-dried fruits. Journal of Global Economics, Management and Business Research. 10(1): 1-8.
  3. Anthony Tik-tsuen Wong, Libby Chien Lu Lin Hsiang and Canon Tong (2017). The Relationship between Customer Satisfaction and Corporate Reputation and Credibility. Asian Journal of Economics, Business and Accounting, 4(2), 1-12.
  4. Canon Tong, Anthony Tik-Tsuen Wong and Libby Chien Lu Lin Hsiang (2017). The Relationships between Corporate Social Responsibility and Customer Satisfaction in Taiwan Farmer Association. Journal of Economics, Management and Trade, 18(2), 1-13.
  5. Anthony Tik-Tsuen Wong (2017). A Study of Factors Affecting Trust in Online Shopping. Journal of Global Economics, Management and Business Research, 9(1), 7-16.
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