Senior Management / Deanship / Headship Positions

1. Coordinate school outreach activities to enhance student admission numbers, fostering relationships with high schools and educational institutions;
2. Conduct information sessions, presentations, admission talks, and participate in expos to educate students, parents, and school administrators about our programs, admission requirements, and scholarship opportunities;
3. Travel to the mainland to conduct recruitment activities, including attending fairs, conducting presentations, and meeting with prospective students and their families;
4. Develop and implement taster programs to provide prospective students;
5. Ensure standardization and effective management of the admission scholarship process;
6. Collaborate with marketing teams to create compelling recruitment materials, such as brochures, presentations, and digital content.
7. Providing administrative supports and supporting other projects and duties as assigned.

1. Applicants should have a recognised degree, preferably in Marketing, Communication, or related discipline;
2. At least 5 years' experience in recruitment and engagement, public affairs, marketing or a similar role;
3. Experience in post-secondary institutes or as career master / teacher in secondary schools would be an advantage;
4. Proficient in media monitoring and analysis tools;
5. Strong organizational and project management skills;
6. Excellent presentation skills and excellent command of both written and spoken English, Mandarin and Cantonese;
7. Willingness and ability to travel to mainland China for recruitment activities.
8. Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook).

• Strategic Marketing: Develop and execute comprehensive marketing initiatives to promote the university's programs and enhance its reputation, aligning with strategic plans and industry best practices.
• Stakeholder Engagement: Formulate public affairs strategies, building rapport with external stakeholders including media, government agencies, and industry partners, to establish a positive reputation for the institution.
• Creative Campaign Management: Lead and guide the team in successful execution of branding, advertising, and promotional campaigns, ensuring consistent messaging and impactful results.
• Media Relations & Digital Marketing: Serve as the primary contact for media relations, coordinate interviews and press conferences, and develop digital marketing strategies encompassing websites, social media, content marketing, and search engine optimization.
• Collateral Development & Production: Formulate and prepare communication collaterals such as press releases, social media posts, fact sheets, and presentation materials. Oversee the production of marketing materials, including brochures, flyers, and advertisements, ensuring consistent branding and messaging.
• Insights & Continuous Improvement: Monitor campaign results, analyze data, and provide valuable insights and recommendations for continuous improvement, maximizing the effectiveness of marketing efforts.
• Perform ad-hoc duties assigned by the Vice-President (Administration) and Secretary and/or the senior management.

• A recognised bachelor's degree, preferably a Master's degree, in Marketing, Communication or related disciplines;
• Minimum of 5 years of solid experience in marketing or related roles, preferably with proven experience in developing and executing effective public affairs campaigns and initiatives;
• Strong knowledge of marketing principles and media relations strategies;
• Proficiency in various communication channels including digital marketing platforms and tools, with solid working knowledge of website management tools;
• Creativity to develop innovative marketing solutions and strong management skills for handling public relation crisis if any;
• Excellent leadership and team management skills, preferably in a leadership role within a tertiary education institution or a related field;
• Strong written and verbal communication skills in English, Cantonese and Mandarin.

• Develop and execute comprehensive plans to enhance student admission and recruitment efforts, aligning with the university's strategic goals and objectives.
• Collaborate with internal stakeholders, schools, networks, and alliances to facilitate effective communication and coordination of admission and recruitment efforts.
• Implement strategies and create engagement events and activities to attract prospective students, such as admission talks, campus tours, taster programs, and education expos.
• Enhance the university's public image by promoting its unique value propositions, academic programs, and campus culture to prospective students and their families.
• Monitor and analyze admission and recruitment results, providing insights and recommendations for continuous improvement and optimizing outreach efforts.
• Conduct market research and analysis to identify target audiences, understand market trends, and adapt admission and recruitment strategies accordingly.
• Manage the entrance scholarship program, including promotion, selection processes, and award administration.
• Travel to mainland China to conduct recruitment activities, develop partnerships with schools and agencies, and build a strong presence in the target market.
• Perform ad-hoc duties assigned by the Vice-President (Administration) and Secretary and/or the senior management.

• A recognised bachelor's degree, preferably a Master's degree, in Education, Business Administration, Marketing or a related field;
• Minimum of 5 years of solid experience in student admission and recruitment roles within a higher education institution or related experience;
• Strong leadership and team management skills, with the ability to motivate and guide a team towards achieving admission goals.
• Analytical mindset with the ability to interpret data, track key metrics, and make data-driven decisions.
• Familiarity with current trends and best practices in student admission and recruitment in the higher education industry.
• Ability to work effectively in a fast-paced, dynamic environment with multiple competing priorities.
• Strong organizational and time management skills, with attention to detail.
• Willingness and ability to travel to mainland China for recruitment activities.
• Passion for higher education and a commitment to providing an exceptional experience for prospective students.
• Strong written and verbal communication skills in English, Cantonese and Mandarin.

The Director/Associate Director of Quality Assurance Office (QAO) is responsible for assisting the Vice-President (Academic and Quality Assurance) and Associate Vice-President (Quality Assurance) in (i) ensuring effective enforcement and implementation of the Quality Assurance (QA) policies and systems of the University/College; (ii) overseeing the operations of the QAO, including staff management, resource allocation, workflow coordination, and data management; (iii) liaising with academic units in programme management and programme review matters, ensuring timely submission of responses to meet external accreditation and requirements of professional bodies ; (iv) coordinating survey/ analysis exercises for production of QA reports and relevant documentations and quality enhancement purposes; (v) reviewing QA record-related matters regularly for continuous enhancement of QA schemes and processes; (vi) managing the contents of the QAO's staff portal, student portal and website for sharing of information with relevant internal and external parties; and (vii) performing other duties assigned by the Vice-President (Academic and Quality Assurance) and/or the Associate Vice President (Quality Assurance).

Applicants should have (i) a proven track record in quality assurance; (ii) management experience at a senior level and knowledge of higher education; (iii) preferably an earned doctoral degree, and leadership and people skills; and (iv) excellent written and spoken communication skills.

• Review and develop staff policies and procedures in alignment with strategic goals, values, legal requirements, and industry best practices;
• Maintain and update Employee Handbook and related manuals to reflect institution's policies and regulations;
• Design and implement a comprehensive staff development framework;
• Collaborate with internal stakeholders and external professionals to develop and deliver training programmes to enhance staff capabilities and professional growth;
• Develop and implement development programmes to nurture internal talent;
• Facilitate leadership workshops and coaching sessions to enhance leadership skills and competencies of the managerial staff, leaders, and potential successors;
• Lead organizational development initiatives to foster a positive and high-performance culture;
• Implement strategies to enhance overall effectiveness and efficiency of the institute.

1. Postgraduate degree, preferably a Master's degree in Human Resources, Organizational Development, Business Administration, or a related field;
2. Certified Trainer certification will be an advantage;
3. Minimum of 8 years of solid HR experience, preferably in a leadership role within a tertiary education institution or a related field;
4. Strong knowledge of staff and organizational development principles, practices, and methodologies;
5. Proven experience in designing and implementing staff development and organizational development programmes;
6. Excellent interpersonal and communication skills, with the ability to build relationships at all levels of the organization;
7. Exceptional problem-solving and decision-making abilities;
8. High level of independence, integrity, and confidentiality.